UK Labubu Shops to Open Following PM's China Visit
Wednesday, 04 February, 2026232 words3 minutes
In the wake of the British Prime Minister's diplomatic mission to China, a significant commercial development has emerged: the impending establishment of seven new Labubu doll shops across the United Kingdom. This expansion, spearheaded by Chinese toy manufacturer Pop Mart, includes plans for a flagship store on London's prestigious Oxford Street, complemented by additional outlets in Cardiff and Birmingham.
This retail initiative is part of a broader economic engagement between the UK and China, encompassing a package of trade deals purportedly worth £2.2 billion in export agreements. Pop Mart's ambitious strategy extends beyond the UK, with projections to inaugurate 20 more shops throughout Europe by 2026.
The Labubu dolls, characterized by their distinctive spiky-toothed grins, have transcended mere toy status to become a global cultural phenomenon. Their appeal has garnered endorsements from international celebrities, including Rihanna and Kim Kardashian. While opinions on their aesthetic appeal remain divided, with some finding them endearing and others perceiving them as peculiar, their meteoric rise is undeniable.
Notably, this commercial success has been interpreted as a manifestation of Chinese soft power. The state news agency Xinhua has lauded Labubu as a testament to 'the appeal of Chinese creativity, quality, and culture in a language the world can understand.' However, this expansion occurs against a backdrop of geopolitical tensions, with some critics expressing concerns about China's human rights record and potential national security implications for the UK.
